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Em-J

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Mascara SURELY must be the most used piece of make-up around the world right???

It really is a bloomin’ god send to frame eyes and make them look twice the size! Now when it comes to mascaras you may like an elegant and smooth lash…or perhaps you would like something thick! I even have some coloured AND some waterproof for you to feast your peepers on!

There is also far too many mascaras out there full of nasty ingredients as well as animal derived ingredients and not to mention tested on animals.

It is common for parabens, such as methylparaben and propylparaben to be found in mascara. These preservatives have been linked to disrupting hormone function, Then there are phthalates, like dibutyl phthalate (DBP) and diethylhexyl phthalate (DEHP), often used to make mascara more flexible. These have been linked to reproductive issues and hormone disruption. Another one to watch out for is formaldehyde-releasing agents, such as quaternium-15 and DMDM hydantoin, which can irritate the eyes and have been classified as carcinogens. And let’s not forget about heavy metals like lead and mercury, which can sneak into mascara through color additives and pose serious health risks.

And what for? There really is not need to buy these toxic mascaras that could harm our health as well as the animals when there are mascaras which work JUST as well with better ethics. So here goes… My ULTIMATE guide!

I would love to know your thoughts if you have tried them too!

VEGAN & CRUELTY FREE MASCARA

(NON WATERPROOF)

Day to day I highly recommend not using waterproof mascara…UNLESS you get oily eyelids and get transfer of the mascara around your eyes In this case.. it’s a great idea to use waterproof! The reason i say this is because is is designed to stay PUT, which means it’s always a little harder to remove, you’re more likely to be pulling on your lashes and damaging them over time. This being said, it’s totally fine to do now and then, I just would advise against it every day!

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Hi, I'm Em-J

Your online Bestie and Beauty Guru. I'm here to guide you through the maze of greenwashing, helping you discover products that are  good for you, the animals, and the planet. <3

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